Get Your Website Found and Give Meaning To Your Content With Schema Markup

Get found by consumers, no matter what search engine the query. Search engines use specific html tags, known as "schema" to identify, classify and understand your content and context to match it to the most relevant search queries.

When you want to improve your SEO efforts, the chance of getting found and how your webpage is displayed by search engines, add Schema Markup.

Milestone's CMS automatically optimizes entities with contextual schema tags and makes it easier for search engine bots to understand the primary content on a business website. 

At Milestone, we deploy more than 280 schemas on your site within our award-winning CMS or by integrating into a third-party CMS.
 
 

280 types of schema markup on the Milestone CMS

The Milestone CMS includes more than 280 different schema markups in our CMS platform. We ensure that your website content is tagged with the right schema and json coding, which allows deep indexing of your website for better visibility and position in search.
  • 280+ schema markups for rich saturation
  • Get more visibility through deeper indexing across major search engines
  • Define what your business does and the value proposition

The Milestone CMS is built to organize the content on your website in a hierarchical structure. 

SEO schema tags on a 3rd party CMS

Enterprise sites with thousands of pages and hundreds of locations and products can leverage Milestone's schema tag manager. Financial and automotive brands wanting to ensure their ATMs and branches get found and retailers who want to index thousands of SKUs see huge benefits from schema coding on any content manager system. 
  • Deploy schema tags on 3rd party systems
  • Tags deployed in tag manager
  • Increase search engine visibility

From local business schema to product schema markup, we are in line with Google's guidelines. Focus on your business, and we'll focus on your schema markup

Case Studies

Automotive
Renault Euro Mexico Increases Customer Visits to Dealerships By 30%
Mortgage
Business profiles of 66 branches optimized to improve Local presence and discoverability.
Ask our experts

What are Schema Tags?

Schema tags are markup code, JSON-LD is recommended, that adds additional information and context for the search engines but is invisible to human visitors. It helps search engines understand your site, add its entities to the knowledge base, and also help it determine how relevant it is to a search query. Schema tags help secure valuable and visible rich media positions in the search engine results pages and increase search impressions, visits, and conversions. Milestone customers see 20% to 40% lift in traffic on sections that use error-free advanced schemas.

How is Schema Markup helpful for SEO?

Yes, schema is helpful for SEO, according to John Mueller from Google. Milestone customers see 20% to 40% lift in traffic on sections that use error-free advanced schemas. Semantic SEO provides context to the entities that make up your website and using schema markup helps them become more visible.

Why does structured data matter for SEO?

With the increasing rise in rich media in the SERPs and voice search technology, structured data helps communicate web page content. It helps create a more clear connection across media channels, such as emails, social media, and other websites. Milestone customers see 20% to 40% lift in traffic on sections that use error-free advanced schemas.

What are the different schema markup types?

There are over 790 types and over 1440 properties or fields of meta data that can be marked up with schemas. From articles, images, and blogs to restaurants and events, there are many schema markup types that can help boost your visibility and overall ranking in search. Here are just a few of the most popular types of schema markup:  Organization – gives company information from logo, contact info, location, social media profiles, and the official name.  Person – lists personal details, like name, birthdate, address, family members and education.  FAQ – identifies common questions and answers.  HowTo – identifies explanations of how to achieve particular results.  Local Business – companies use this to showcase their branch information of address, hours, menu, contact info, social media profiles, etc.   Product – used for selling a product or service that displays price, name of product and other details.  Article – blogs, news and articles.  Video – helps Google crawl and index videos.  Breadcrumbs – lists the page path and reduces bounce rates.  Event – information for events, such as concerts, festivals, and showing dates, location and price.  This is only a few of the most popular. Milestone has tested and optimized the schema combinations for the largest industries. Contact us today to learn more about how our Schema Manager can help your business. Milestone customers see 20% to 40% lift in traffic on sections that use error-free advanced schemas.