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Better customer reviews lead to higher rankings in search engines yet
many authentic positive reviews seem to be disappearing due to review
filtering. Find out how reviews are filtered and what you can do to
prevent genuine ones from being taken off your page.
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In 2013, Google+ became a prominent feature on Google’s homepage, and
within search results as it has moved into the center of the Google
“ecosystem”. The concept for Google+ has its roots from both the start
of the social media age (Facebook, MySpace, etc) and from early
geo-localized directories like Yahoo! directory. This article provides
several tips onhow to get your Google+ page optimized well.
More > |
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With all of the new social media sites popping up on an almost daily
basis, combined with the need to regularly create quality content on
those sites, staying on top of social marketing can be a challenge.
There are dozens of tools online aimed at helping automate and
streamline the process of socializing, but the savings in time can come
at the cost of quality or impact.
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With the many changes in search algorithm, Milestone revamped The
Heathman Hotel in Portland’s website to continue its exceptional web
performance and ensure search crawlability. In addition, Milestone has
implemented several strategies such as social media optimization, mobile
site, etc. to further enhance the hotel’s web performance.
More >
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For every visitor on your site is an opportunity for immediate and
future bookings, as well as help in enhancing your site’s SEO value.
This article covers how you can ensure you’re capitalizing on this
opportunity.
More >
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Navigating the dynamic local ecosystem can be an obstacle for many
business owners. As search queries become increasingly locally based,
management of your presence on Apple Maps becomes extremely important
especially for hoteliers. This article explains what Apple Maps is and
how to manage your presence on this growing platform.
More >
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| Looking For Education? |
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50% of direct bookings
were reported to have been generated originally by social media in
2012. But accurate attribution remains a very dark art and search engine
algorithms continue to morph and grow ever more complex. Join us at
HITEC to learn the latest techniques and best practices to maximize your
search exposure and ranking.
More >
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| Featured Product |
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Custom Facebook Tab |
Strengthen
your Facebook business page and support your hotel webiste with a
search optimized, custom designed hotel information tab
- Booking widget
- Email offer signup
- Integrated video
- Photo gallery feed
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About Milestone |
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Milestone Internet Marketing, Inc. is a leading provider of digital
marketing and social media solutions for the lodging industry since
1998. Milestone's portfolio of services includes Hotel Website Design,
Search Engine Optimization, Pay-Per-Click marketing, Social Media
Optimization, eBuzz ConnectTM Online Reputation Monitoring, etc. |
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| Milestone currently works with over 1500 hotels and drives over
$550M in annual revenue for its clients. Milestone is a preferred vendor
for several major lodging industry brands and works with some of the
leading management companies. Milestone is also well known as a lodging
industry educator for its Hotels to HTMLs internet marketing workshops
and book. For more information, please visit www.milestoneinternet.com or call (888) 350-8396. |
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| If you are interested in attending the workshops, send an email to info@milestoneinternet.com |
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