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Are
you challenged with gaining new, high quality Facebook fans? Check out
how Willows Lodge in Woodinville, Washington earned a huge increase in
Facebook fans (and other social channels too!) in this recent Facebook
sweepstakes.
More >
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The Velas Resort Group has been a client of Milestone for years and
sought Milestone's help in creating an online strategy to further
maximize the group's wedding revenue with the use of online technologies
and an innovative marketing plan. Milestone then developed an
award-winning wedding website and implemented several search and social
media marketing strategies that performed well beyond expectations.
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Now that Facebook's Timeline layout has been entirely rolled out on all
business pages, it's time to take a better look at some of the
challenges and questions that have been brought up most frequently
during this change, along with some of the opportunities that the new
interface presents.
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After Google launched Google+ Local in the end of May this year, many
questions were left unanswered about this new platform and how to use
it. Do all businesses have a Google+ Local Page? What happened to the
existing Google Places for Business pages? How do you access, manage,
and leverage this new platform? Now that Google is seamlessly
integrating its search, maps, mobile, and Plus pages, it's becoming
increasingly important to get answers to these questions.
More > |
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2012 has been the year of major changes in search. Search engines
continue to upgrade and tweak their search algorithm to provide the best
results for the consumers and to reduce the impact of spam. As hotels
develop the marketing plan for 2013, here are some of the key elements
to consider while developing the marketing plan. It is our sincerest
hope that these tips will help you achieve success with your online
marketing plans in the coming year.
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Google continues to expand its paid search services globally, adding
enhanced sitelinks for all Adwords accounts and improving geo-targeting
capabilities in nearly a dozen other countries. With this move, Google
becomes a more attractive paid search option and positions itself to
capture a greater percentage of the PPC market share worldwide.
More >
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Advertisers tired of constantly monitoring their budgets and adjusting
for unspent paid search dollars should consider using the Shared Budgets
feature in Google AdWords. Shared Budgets automatically adjusts budgets
across campaigns to shift unspent funds to other campaigns.
More > |
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Looking For Education? |
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This session will
tackle the nitty-gritty of optimizing Listings and Place Pages in
Google, Yahoo!, and Bing. We'll answer the question that everyone's been
asking: How do I get better position?
More >
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Featured Product |
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Social Media
Optimization |
$250 off Classic Setup |
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$500 off Premium Setup |
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About Milestone |
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Milestone Internet Marketing, Inc. is a leading provider of internet
marketing solutions for the lodging industry. Milestone's portfolio of
services includes Hotel Website Design, Search Engine Optimization,
Pay-Per-Click marketing, Social Media Optimization, eBuzz ConnectTM
Online Reputation Monitoring, etc. |
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Milestone currently works with over 1000 hotels and drives over
$500M in annual revenue for its clients. Milestone is a preferred vendor
for several major lodging industry brands and works with some of the
leading management companies. Milestone is also well known as a lodging
industry educator for its Hotels to HTMLs internet marketing workshops
and book. For more information, please visit www.milestoneinternet.com or call (888) 350-8396. |
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If you are interested in attending the workshops, send an email to info@milestoneinternet.com |
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